Measurement in the Technology Industry
Five reasons why KDPaine & Partners should be helping you define and measure your success in social media or traditional public relations:
- We don't just give you numbers -- we give you advice.
We are your partners in continuously improving your programs. We help you define your metrics and Key Performance Indicators, design your measurement dashboard, and implement your measurement system.
- All our research is custom designed and performed by human experts: Sometimes computer-aided, always human-coded.
Our team has been measuring and evaluating communications for 25 years.
- We measure the tough stuff!
It's not just about media relations anymore. We measure events, public relationships, reputation, outcomes, and social media conversations.
- Scaleable research and services to meet any budget.
Our solutions start at $3,600.
- Proven science, proven techniques, proven results.
We adhere to the Institute for Public Relations Guidelines for Measuring Public Relations. We never provide Advertising Value Equivalency or any numbers based on inexact science.



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